I have been following up on the nature, size and the business involved in the Social enterprise business and found some interesting facts...
First off is Forrester’s new estimate of the size of the social business industry, which they’ve put at $6.4 billion by 2016, an order of magnitude larger than the (by comparison) paltry $600 million it was just last year. Although the size of the entire worldwide investment in social business has recently been estimated to be as high at $100 billion, Forrester is specifically tracking the investment in the enabling software itself. This includes enterprise social networks, social collaboration suites, and other social business solutions, and not the entire project investment that organizations make as they roll out social software. This does not seem to be a either lowering or raising of previous projections, such as their 2008 forecast that the industry would be $4.6 billion in size by 2013. For a useful cross check, we can see that ABI Research’s new figures, which were released today, has lower figures yet shows a very similar 57% yearly growth (compared to Forrester 60%.)..
Looks like time to start looking more closely at some of the enterprise platforms that promote this...
First off is Forrester’s new estimate of the size of the social business industry, which they’ve put at $6.4 billion by 2016, an order of magnitude larger than the (by comparison) paltry $600 million it was just last year. Although the size of the entire worldwide investment in social business has recently been estimated to be as high at $100 billion, Forrester is specifically tracking the investment in the enabling software itself. This includes enterprise social networks, social collaboration suites, and other social business solutions, and not the entire project investment that organizations make as they roll out social software. This does not seem to be a either lowering or raising of previous projections, such as their 2008 forecast that the industry would be $4.6 billion in size by 2013. For a useful cross check, we can see that ABI Research’s new figures, which were released today, has lower figures yet shows a very similar 57% yearly growth (compared to Forrester 60%.)..
Looks like time to start looking more closely at some of the enterprise platforms that promote this...
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